Connect with local holiday shoppers

Promote your nearby store locationsIf you want to focus on store-specific goals, like promoting in-store products or seasonal menu items, you can promote your location to nearby shoppers using Local campaigns. Easily connect with shoppers searching for businesses like yours across Google Maps, Search, Display or YouTube, and help them find what they need at…

A shoppable TV screen with YouTube

Whether kicking back with a movie or kicking their fitness routine into gear, more people are choosing to experience YouTube on the big screen. When they do, they can watch longer, enjoy multiple shows back to back, and experience it all from the comfort of their couch with friends and family. Many even build a…

New ways to find shopping inspiration on Google

Window shop right from Search Starting today, we’re making it easier to browse for clothing, shoes and accessories on mobile right from your Search results. For example, when you search for “cropped jackets,” we’ll show you a visual feed of jackets in various colors and styles, alongside other helpful information like local shops, style guides and…

How AI is making information more useful

Using MUM, we can even show related topics that aren’t explicitly mentioned in the video, based on our advanced understanding of information in the video. In this example, while the video doesn’t say the words “macaroni penguin’s life story,” our systems understand that topics contained in the video relate to this topic, like how macaroni…

The future of attribution is data-driven

In the face of a changing privacy landscape, marketers need new measurement approaches that meet their objectives and put users first. This is why we’ve invested in new tools to help you future-proof your measurement.One critical tool is machine learning, which can be used to fill the gaps in observed data and unlock new insights…

Helping travelers discover new things to do

There are a variety of partners that we’re working with, including online travel agencies and technology providers, to make this information available on Search. If you operate any attractions, tours or activities and want to participate, learn more in the Help Center.Our goal is to help people find and compare all the best travel options,…